Corporate Reputation Management is managing the reputation of a company, but It can be for a company of any size, whether it is a larger company who wants to self-promote, or a just-established company which wants to get its name out there. Reputation of a social entity (a person, a group of people or an organization) is an opinion about that entity, typically a result of social evaluation on a set of criteria. It is important in education, business, and online communities.
Online reputation management involves a combination of marketing, public relations, legal and search engine optimization (SEO) skills to promote, protect and defend a client's online image. Reputation management is the practice of understanding or influencing an individual or business reputation.
Reverse SEO is a technique of decreasing a competitor's rank in the Google Search Engine. it can be done by a jealous competitors, angry clients, any enemy, etc, by posting negative threads, bad reviews etc.
Negative SEO is the reverse of search engine optimization.In Negative SEO, the aim of the procedure is to reduce a page's ranking in the search results.
SEO positive is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.